Do you really want to conquer the world?

So do all of your competitors. And on the Internet, there are no governing bodies to regulate the market, only some organizations set up to defend the Internet user.

The user is to key to conquering the Internet world.

Advertising is currently the most common business model for Internet companies. Your revenue therefore depends directly or indirectly on your daily or monthly traffic. So if you don’t have users, you don’t have anything.

This might seem very obvious. In fact, it is. But there are many entrepreneurs that don’t understand this basic, very obvious insight.

Many companies today have products that depend on user-generated content. The current Internet depends on collaboration, and successful collaborative sites depend on having a lot of users. The user community are these communities’ main asset. Digg — or its Spanish version, Meneame €“ is a clear example.

A friend of mine once argued that a great site needs content and users, and that without content, a website will fail. I agreed but noted that proprietary content is always better. On this, I would almost bet my life.

Do you really want to conquer the world? Get users and then let me know if you are able to realise your dream based solely on users.